Our sponsorship enabled us to set up space for a tent and a featured vehicle. We are finalizing those details as we speak. I believe you will love what we will activate for the V&R Lounge.
Think about how we have been trying to achieve a sustainable lifestyle free of overconsumption of resources. To live with eating healthier foods produced without chemicals and consume goods that are made of more natural and organic materials.
Sounds audacious – just like the past ten years of this website. Seriously, this is a story that combined the imagination and an assignment for one of my college courses.
Perhaps a history lesson is in order to understand what is behind this blog’s title. Maybe there's a need for context here that would be helpful to you as a reader, contact or casual observer.
The mythology of Reseda is not just rooted in the fact that I grew up there and spent most of my life in this San Fernando Valley suburb. It is grounded in reality in more than a few ways. Reseda used to house several auto dealers: Dodge, Chrysler-Plymouth, Honda, Volkswagen, American Motors, Jeep, Renault, Ford, Chevrolet and Buick. Further up Reseda Boulevard was a Cadillac one. It was through these dealers that I learned about the industry I have been covering professionally over the past ten years.
With the celebration of Victory & Reseda's 10th anniversary of producing authentic and informative automotive content for consumers and enthusiasts alike, it is a great way to delve into something that has become an annual celebration for the publication. The coveted Victory & Reseda Vehicle of the Year Award, #VOTY. An award that has predated V&R's formation and has developed its standing within the field of automotive industry awards.
Until that point, my website was a "catch-all" for everything I was interested in. Not just automobiles and sports, but politics, society, community, music, and so forth. I was all over the place when it came to creating content.
In this case, I have to go back to the oldest story on the site. It was a look at the 2011 North American International Auto Show in Detroit. I was not at the show, but it would help frame future remote auto show coverage of those that I did not attend.
Before this website became Victory & Reseda, I was trying to blog about everything. Not just automobiles. I tried to write about what interested me. What engaged my curiosity. What tripped my intellect. You get the idea.
These life lessons include living with automobiles. Rather, how we integrate our lives with our vehicles. We often blur the lines between our automobiles and ourselves.