Historiography: 100 Years Of The Lincoln Star
While Dearborn tout’s the brand’s 100th anniversary, a bit of history must be told prior to its inclusion into the company.
While Dearborn tout’s the brand’s 100th anniversary, a bit of history must be told prior to its inclusion into the company.
It all began with a single man. He got married, had a business partner – who became part of the family. The rest reads like a script from Dallas or Dynasty.
That year, Hyundai sold 168,882 of the compacts – a strong showing thanks to sharp marketing and a base price of under $5,000.
Sadly, this is a business lesson that often used as examples of failures. But, should we consider them failures? Perhaps another lesson from the music industry would be apt here – if you had a one-hit wonder and continues to have airplay and downloads, you are not a failure.
It was not until recently when I was reacquainted with the H. H. Franklin Manufacturing Company.
News reports stated that the Toyota Avalon will be produced for another year at their Georgetown, Kentucky. After the 2022 model year, it will be eliminated from Toyota’s catalog.
It would be easy to tell the story of Saturn as a corporate historiography. Yet, there is more about Saturn than just the foundation, the design and production of the company and its products. It is the cultural impact on how a company – albeit a part of General Motors – sought to connect its products, the way they sold them and the extraordinary consumer engagement that spurred on such immense brand loyalty amongst owners.
The M5's legend began with the E28 5er. Before we get there, a bit of background on how BMW's faithful became obsessed with the most glamorous of beasts.
What we saw were the results of these measures that shaped the automotive industry in North America in 1982. It wasn’t enough to build smaller passenger cars. There was something else that took place that also changed the way we looked at transportation – for both work and play.
A young man loved his cars fast, furious…or astute. The Lamborghini Countach would soon replace Farah Fawcett on some bedroom walls, but even Journey or Rush couldn't yield to a difficult-to-drive Italian supercar. As we began to attain our licenses, we pondered the possibilities of where it would take us. Rather, in what vehicle would we get there?