And, what is this supposed to be?
This is a question that challenged my soul during my time in graduate school. A year ago, I completed my Master's Degree in Arts and Cultural Management at Saint Mary's University of Minnesota. Supposedly, it was to be an entry into the management ranks of arts and cultural organizations in the Twin Cities and across the country. Instead, I became a fully-fledged automotive journalist with an unrelated contract position at a healthcare firm.
My time at Saint Mary's was spent understanding the idea of art. From the arguments over Mapplethorpe's exhibitions to working with a choral group whose performances challenges audiences to think while listening, the definition of art can be concluded as a moving target where appreciation and comprehension fluctuates with the moment.
I will argue that the same ideal should be applied to automobile design. When concepts and new production vehicles debut, the arguments fly whether the design was right for the era or the segment. In supercars and GT coupes, we excuse the design by carrozeria's efforts to create a masterpiece with signature elements denoting both brand and design house. For volume vehicles, it is a completely different story.
How does a person who is supposed to work in an arts organization explain the Nissan Juke?