By now, you have heard a lot about the Mitsubishi Eclipse Cross. You heard that it is a great entry into the small SUV segment. You heard that its turbocharged performance is really good while returning solid fuel economy. You heard that it has a design that might suit everyone.
This is the challenge of Nissan as it announced its plan going forward from massive global financial losses and sales. This plan was announced by Nissan CEO Makato Uchida at their headquarters in Yokohama, Japan, as some of these measures and plans have been reported elsewhere in bits and pieces.
Years ago, I was questioned by some old friends from places I have been throughout my life as to my rationale for living in Minnesota.
I know that you cringe over hybrid gas-electric driven automobiles. It is easy to blame Toyota and the popular acceptance of the Prius during its second generation. That particular vehicle was the darling of Hollywood at the time. How many of your favorite celebrities owned a second-generation Prius?
My childhood was dictated by a few well-known facts about the USA automotive market. One, I lived in California. This was a very convenient place for importers to start their operations first, as its ports were across the Pacific from Japan and the Republic of Korea. Also, the state’s market had a track record of customer acceptance of Japanese and Korean imports. Toyota and Nissan started in California and saw their fortunes grow there over time.
TweetOh, Geneva, you are one expensive place. Perhaps that is one reason why I have never stepped foot inside Palexpo… But, for those who work this show know that it takes a shift in overall perspective to understand why this spring European show is important. Because of the money that fuels Geneva and Switzerland, you …
TweetWe’ve got some catching up to do… It is not that I have been neglecting to publish reviews on this site. I have been working through several vehicles for other publications. In those instances, I have to adhere to a specific formula and balance to present to those magazines and websites. However, V&R gives me …
Tweet All Photos by Randy Stern, except otherwise noted Do you remember the time when French cars were a thing in America? At one time, American foreign car customers would walk into a showroom to see a Peugeot 504, a Renault 12, and a Citroen DS side-by-side. There were contrasts in design – a modern …
TweetNo, sorry, Mitsubishi is not on its deathbed. Far from it. There are two reasons why. One, Fred Diaz is taking over as the head of its USA operations. As of April 1, the Texas-born-and-bred Truckmaster General will shift from Nissan's North American headquarters in Franklin, Tennessee to Mitsubishi's Cypress, California center. Since witnessing Diaz …
TweetA Victory & Reseda review of the 2018 Mitsubishi Outlander PHEV It begins with a compromise. I am not entirely sold on electric vehicles. In fact, I have plenty of opinions about pure battery-charged EVs, some of which cater to upper-income homeowners that can afford to (a) buy one and (b) fit their garage with …